Saturday, April 28, 2007

Tony Stewart Sounds Off

NASCAR has found itself it in a bit of a PR mess recently. Tony Stewart, one of racing's most notorious and controversial drivers, said in an interview that NASCAR is like professional werestling in that the outcomes are staged. Needless to say, NASCAR officials were not happy. NASCAR has seen a rise in its popularity in recent years and has done everything it could to position itself as one of the top sports attractions in America. By contesting the authenticity of race results, Stewart has undermined NASCAR's credibility and damaged its reputation. Time will tell if the sport suffers serious injury from the remarks. It is unlikely, however, that NASCAR fans will believe the things that Stewart said. The comments probably arose from frustration or anger rather than from actual beliefs. Even so, Stewart has learned a very valuable lesson: you never can be too careful when talking to the media.

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